Strategic Alliances
Need help in building a strategic partnership program, positioning your company for a high value alliance, finding the right strategic partner, or negotiating the best deal terms?

Winter Consulting Group has the answer.

With deep expertise in software, business services, and financial services, Winter Consulting Group offers a Strategic Alliance solution that focuses on defining the benefits of a Strategic Alliances program, helping with a pre-defined Strategic Alliances process, providing key Strategic Partner introductions and working with management to make a Strategic Alliance successful post-transaction.

This solution is delivered as a comprehensive consulting engagement covering the six critical Strategic Alliance process steps.
The Solution - 6 Steps
Winter Consulting Group uses a 6-step approach to successfully provide a Strategic Alliances solution. Based on their own Stage Executive Model™ Methodology, the six steps are as follows:

Define the Benefits of a Strategic Alliances Program – During this phase we focus on defining what management can expect to achieve and the key value of an effective Strategic Alliance program.

Create a Strategic Alliances Strategy – During this phase we review the company’s financials, customer lists and core value proposition to define what areas the company should focus relative to a Strategic Alliance strategy. We explore and recommend the best type of partner options. These options generally include: reseller, OEM, integrator, co-marketing, technology and even strategic investor.

Generate Strategic Partner Target List – During this step we identify potential strategic partners that match the requirements of management and the Strategic Alliance strategy.

Set-up and Attend Key Meetings – During this phase, we set-up and attend key strategic partner meetings. We also follow-up post-meeting to gather key feedback.

Negotiate Deal Terms – During this phase we help negotiate with potential partners and attempt to create an economically sustainable relationship between both parties.

Support Close & Integration – During this phase we help with closing the transaction and preparing the company for successful long-term partnership.

Based in Silicon Valley, Winter Consulting Group (WCG) provides a unique blend of research, education, and consulting to empower and enable growth in a Business. Focusing on the three key success elements of a business: Strategy, People, and Execution, WCG delivers solutions through insightful research, real-time education, and on demand consulting.